ENVSN
Sharifa Murdock, visionary co-founder of ENVSN Foundation and Festival and Chief Impact Officer at KITH, partnered with Coyote to amplify ENVSN’s impact. Together, we crafted a bold digital reintroduction, elevated the consumer experience, and implemented a strategic CRM engagement plan. Over two years, this approach energized thousands of guests, driving deeper connection and scaling ENVSN’s presence as a forward-thinking cultural platform.
The Wins
Coyote teamed up with ENVSN to drive more than 46,000 visits to their festival ticket pages. With over 11,000 focused site visits, we crafted a seamless user experience that made buying tickets straightforward and tracked key conversions down the funnel.
Beyond that, we rolled out a strategic CRM plan, developed a personalized festival app, and ensured data integrity across the board. This approach helped ENVSN turn interested visitors into loyal fans, while giving the brand richer insights into their audience for smarter future strategies.